Campaign Asia

Monday, 25 March, 2024

Brands capture the vibe and vibrancy of Holi to engage with consumers

Campaign India Team

Check out Campaign India's roundup of Holi campaigns that focus on the exuberant spirit of the festival to find resonance with their audiences

Oatly hires global media partner

Shauna Lewis

PHD was the incumbent on the account.

The & Partnership and MSix & Partners merge to form full-service shop

Maisie McCabe

Agency says bringing media and advertising together will allow it to leverage AI better.

WPP’s Mark Read sees pay package fall 33% to £4.5m

Ben Bold

Annual report also reveals WPP chair Roberto Quarta will stay on longer than expected.

Amid the flood of agency mergers, Ogilvy One is a raft

Maisie McCabe

As personalised comms expand, the industry needs Ogilvy One’s creativity-led one-to-one approach more than it did in 2017.

Editor's Picks

Why Formula One's return to China is set to drive new opportunities for APAC-focused campaigns

Simon Hinchliffe

While the majority of F1 continues to look west-ward, the horizon to the east is quickly and quietly realigning itself for potentially immeasurable growth, says Prism Sport’s Simon Hinchliffe.

Navigating the blurred lines of faith and consumerism during Ramadan

Staff Reporters

A Moonfolks whitepaper out of Indonesia looks at how brands navigate the festive spending surge while respecting mindful consumption during the Muslim holy month.

Global CEO Thom Newton on Conran Design Group's network expansion

Anupama Sajeet

As Havas announces Conran Design Group’s rebrand as its new flagship network, Campaign asks about its intent, the roll out from India, and what it truly means to be a 'citizen brand'.

Events

Event Marketing Awards 2024

Apr 11, 2024

Hong Kong

Campaign Spotlight Hong Kong 2024

Apr 18, 2024

Eaton Club Central

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