Thursday, 28 March, 2024

Agency Report Cards 2023: We grade 31 APAC networks

Staff Reporters

Campaign Asia-Pacific presents its 21st annual evaluation of APAC agency networks based on their 2023 business performance, innovation, creative output, awards, action on DEI and sustainability, and leadership.

'Why should I worry about benchmarking against anybody else?': SK Swamy on IPOs, expansions, and exceeding expectations

Preeti Hoon

Exclusive: Marketing agency R K Swamy's chairman and MD Srinivasan Swamy delves into the details of the company's pioneering IPO listing in India, and why he's focused on where to invest next in tech.

AI for ROI: Taking the first steps into a new era of digital experience

Derya Matras

While the ability for each person to have their own AI assistant may be a vision for the future, marketers are well positioned to reap the value and benefits of it right now. Meta's Derya Matras explores.

How tech and brand support can help protect China’s stray animals

Miranda Yuan

Despite the prevalence of digital campaigns to raise awareness about animal cruelty and suffering in the country, China still has a long way to go before it can move the needle on truly protecting its furry friends.

Creative trailblazer Sheun Yan Lo retires after an illustrious career

Known as 'Ma Yan' to peers, the creative visionary regarded for shaping China’s advertising landscape bids farewell to the industry after nearly three decades. Recently, he served as the APAC chief creative officer at Wunderman Thompson.

40 Under 40 2023: Nhan Mai Ngoc, Unilever

Staff Reporters

With entrepreneurism in his blood, Nhan Mai Ngoc isn’t afraid of taking the off-beat path. From management consulting to marketing, he’s done it all and left an indelible mark in the process.