Lecia Bushak
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Debunking TikTok’s ‘mystery virus’ trend spreading ...
TikTokers describe symptoms like sore throat and cough — but claim they’re testing negative for flu, Covid and RSV. Experts say speculation about a 'mystery virus' could be misleading.
Havas debuts Havas Consumer Health targeting OTC ...
Dan Weaden will serve as CEO of Havas Consumer Health, with Paul Kinsella stepping in as chief commercial officer.
Universal pulls music on TikTok amid contract dispute
Universal pulled music from Taylor Swift, Drake and many others after arguing TikTok was not paying them enough or doing enough to protect them from AI
Reese Witherspoon and TikTok’s ‘snowcream’ craze: ...
A viral ‘snowcream’ trend on TikTok has users—including Oscar-winner Reese Witherspoon—scooping snow from outside and making it into a creamy dessert. But is it safe to eat?
Examining ‘shadow work,’ TikTok’s controversial ...
'Shadow work' involves identifying subconscious patterns, wounds and trauma in order to improve mental health. However, the trend has turned into a controversial practice on the platform.
‘Budget Ozempic’: New TikTok trend of using ...
Videos on TikTok touting laxatives like Miralax as weight loss agents and "budget" options for diabetes drug Ozempic are contributing to a wider shortage of these drugs.
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