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X hires former Publicis exec as brand safety lead
The company announced two senior hires in its safety team on the back of significant advertisers halting ad spending due to a lack of brand safety.
40 Under 40 2023: Psembi Kinstan, DDB Group
At just 20, Psembi Kinstan won a Cannes Lions. Now, as Group ECD of DDB Melbourne, he leads with boundless energy and big ideas, revolutionising the world of advertising
Women to Watch Greater China 2024: Sherry Pan, IPG ...
A steadfast leader spearheading the agency's transformation amid the pandemic, Pan not only knows how to unlock business successes and enhance operational efficiencies, but also garner true appreciation from her team.
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Brand marketing procurement teams unhappy with ...
TOP OF THE CHARTS: People who set targets in organisations often lack a comprehensive understanding of marketing, which amplifies the divisions between procurement, marketing, and other departments within the company, according to a study by the WFA.
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Volkswagen unveils device to avoid kangaroo ...
Designed in partnership with DDB Sydney, the University of Melbourne and Wires, the potentially live-saving car device aims to prevent both kangaroo and human accidents alike.
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TBWA Hakuhodo names new CEO and president
Wataru Uchida takes over TBWA Hakuhodo from Akihiko Imai after his eight-year tenure.
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